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This post is intended to provide more information about how Sprout Publisher works. Publisher is specifically designed to empower Facebook fan page administrators to engage their communities. With publisher, brands can bypass the application installation process and go straight to an engaging experience in fans’ news feed. Just as with our Sprout Builder product, Publisher allows designers to create branded polls, coupons, event notifications and jukebox applications, but now it can all be done from right within Facebook.
Here’s an overview of how the Sprout Publisher system works within Facebook:
