Sprout Publisher
Engage your fans on Facebook in a whole new way.
Facebook Fan Pages provide an excellent platform for capturing brand advocates and providing a forum for discussions and sharing information, but until now creating engaging content for Fan Pages was time consuming and costly. Now, with Sprout Publisher, Page administrators can access Sprout’s creative platform, right from the Facebook Fan Page.
Sprout has created a set of free templates for Facebook Publisher that any Fan Page administrator can access to create branded polls, coupons, event notifications and jukebox applications. Once a template is selected, a brand administrator can use simple, drag and drop tools to add branded content to the application.
 Easy drag and drop interface in Sprout Publisher. |
 Add Sprout from the Facebook status bar. |
Content created with Sprout Publisher is immediately posted to the Fan Page stream. Because of viral features built into the Facebook platform, content is also shared in fans’ feeds and can be sent from friend to friend. Interaction between the fan and the content takes place right in the feed, so the fan doesn’t have to click off the page to participate – a great user experience.
 Content posts to the Facebook Stream. |
Sprout can also work with brands on custom Sprout Publisher applications that include additional functionality such as the ability to allow fans to add user generated content. In addition, all custom applications include an asset manager so brands can control the images and content used in the Sprout.
